ECOMMERCE MARKETINGPROMOTION PLAN FOR A WEBSITE LAUNCHwww.GoFashion.co.ukLondon, July 2008PREFACEIntroduction...................................................................................2Ecommerce market.........................................................................3Statistic data.........................................................................................3Product.................................................................................................4 view depth psychology.................................................................................4SWOT analysis....................................................................................5Marketing strategies.............................................................................7Conclusion..........................................................................................11References...........................................................................................1 2INTRODUCTIONWith the number of internet users exploitation each(prenominal) year companies, look for additional ways of online businesses. This field gives humbled nurture of www.GoFashion.co.uk online monetary value parity website?s establish and promotion. In sanctify to make GoFashion success report reviews how Ecommerce now is a way to expand business and profits if strategical merchandise plan is adopted promptly. Paper explains Ecommerce and shares statistical data close internet users, which gives deeper understanding of online patience and its rapid development. Situation analysis is crucial when new company started and accurate information or so legal and scientific factors is necessary because online industry is regulated by different laws and requires additional technologies to guarantee facile running. Report introduces to GoFashion online price resemblance site as a service, which sets itself from other comparison websites offering fashion l everywh eres community create with best prices in t! he country. Report displays evaluation of the business viewing its strengths, weaknesses, opportunities and threats.
Paper analyzes merchandise outline of GoFashion ? which segments are targeted, how it will differentiate itself from other online comparison sites. GoFashion objectives are described and its positioning in the market. In tramp to evaluate if GoFashion has a place in the market report analyzes market opportunities and demand for the service. Report includes trade pricing strategy and online/offline communications strategy, which show how GoFashion is planning to win consumers and increase craft t o the website. Paper also includes GoFashion planned cipher and how it will be divided between website setup, online/offline promotion and technological improvements. Ecommerce marketing: description: Electronic commerce, commonly known as e-commerce or eCommerce, consists of the purchasing and selling of products or services over electronic systems such as the Internet and other computing machine networks. Internet marketing is the marketing of... If you want to get a full essay, order it on our website: OrderCustomPaper.com
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